Shrinivas Sugandhalaya is the maker of the world-famous Satya Sai Baba Nag Champa. For many people, when they think of incense, Nag Champa is what comes to mind. They offer a wide variety of scents, including Nag Champa, Super Hit, Satya Natural, etc.  All of these are hand rolled Masala based incenses.

A Masala incense is made by taking natural resins, essential oils, herbs and combining it into a dough-like mixture. This dough mixture is rolled onto a bamboo stick and lightly coated with sandalwood or another wood powder.  This is a time-consuming product that results in a superior incense with unique intense scent.  They have been used for rituals in India for thousands of years.